Some of the product features they have recently deployed at Magnifi include an automatic title generator for events and highlights, an “Auto-flip” aspect ratio to convert any video into a mobile-optimised format and auto-production of mobile-friendly Web Stories for sports. To further ensure speed of deployment, especially since the analysis has to be completed and the output generated with negligible latency, often with a frame rate of 30-50 fps, VideoVerse is using high-performing GPU machines deployed on cloud platforms like AWS, GCP, Azure, etc. Algorithms to verify the event with audio and OCR analysis are also added,” explained Shrivastav. “We have created an application where the sample data from the live events is collected, our data science team verifies this data, and we then use it to train our model and improve on speed and accuracy. The solution here would involve taking these outliers and training the machine to detect such moments and be able to address them. Further, he said similarly, in football, the most challenging part is the camera motion or the change in position of the ball with respect to the ground therefore, a ball being kicked out of camera focus can lead to lower detection accuracy. Moreover, in a live feed, you never have complete control of the situation, and the deployment of any feature has to be done assuming there will be certain unexpected events and situations.Ĭiting cricket, he said they have a deep learning model to detect bowler action, which works well with the validation data however, an unexpected change in the camera recording angle or the bowler not being in focus can lead to a recognition anomaly. Shrivastav said that analysing live sports comes with its own set of challenges, especially in the accuracy and recall rate of the sport detection model. Illusto is a web-based editor that works as an intuitive tool to help users create videos on the go and share them across various social media platforms like TikTok, Instagram, and Snapchat, among others. Styck platform enables creators to live stream simultaneously across multiple social media platforms. Magnifi provides real-time video highlight technology for enterprises, particularly sports, media and entertainment, news, and others. This includes its core product Magnifi, alongside Styck and Illusto. The company currently offers three flagship products. The company is backed by Stride Ventures, Innoven Capital, Pacific Western Bank, A91 Partners, Alpha Wave Global, and the former co-founder of Flipkart, Binny Bansal. VideoVerse was co-founded by Shrivastav, Saket Dandotia, and Alok Patil in 2016. In the last 18 months, we have expanded our horizon beyond editing for enterprises and built different applications for various case studies,” shared Vinayak Shrivastav, co-founder and CEO at VideoVerse. “The idea actually transformed over the last two years we built a very simple technology that could do editing for enterprise solutions.
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